Place Exchange Programmatic OOH Trends Report

The Place Exchange Programmatic OOH Trends report provides a snapshot of select US programmatic OOH spending patterns within the Place Exchange platform, analyzing delivery across billions of programmatic OOH impressions. These results compare data from H1 2024 with data from H2 2023.

Key Insights

• Programmatic OOH spending patterns across advertiser verticals.
• Shifts in spend distribution by asset and venue categories.
• Creative format trends by video and display.
• More insights on emerging trends and patterns in programmatic OOH advertising.

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Access the complete report here to view comprehensive programmatic OOH spending patterns.

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